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APR 01, 2013 - Business Insider

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What Advertisers Really Think About Mobile

Mobile Insights is a daily newsletter from BI Intelligence delivered first thing every morning exclusively to BI Intelligence subscribers. Sign up for a free trial of BI Intelligence today. Consumers Love Mobile, But What About Advertisers? (VentureBeat)Despite all of the time we spend on our smartphones, mobile advertising trails online advertising. CPMs for mobile remain a fraction of what they are on the Web. Here are the views of some big brands: Pandora: Pandora does 1.5 billion hours a month of streaming, and mobile accounts for 80 percent of those ... Read More

Tags: What Advertisers Really Think About Mobile,  Blackberry Latest News