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FEB 07, 2013 - Business Insider

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How Zappos Uses Facebook To Drive Massive Site Activity

Social Media Insights is a new daily newsletter from Business Insider that collects and delivers the top social media news first thing every morning. You can sign up to receive Social Media Insights here or at the bottom of this post. Zappos Facebook Drives 85,000 Website Visits In Two Months (Kenshoo via Mashable)A Zappos partner has offered a glimpse into the effectiveness of the online retailer's Facebook activity. The retailer's status updates for the last two months prompted 85,000 visits to the retail site, according to digital marketing specialist Kenshoo. Kenshoo found that 42 ... Read More

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