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JAN 27, 2014 - Business Insider

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Facebook Is Going After B2B Marketing Spending

Social Insider is a daily newsletter from BI Intelligence delivered first thing every morning exclusively to BI Intelligence subscribers. Sign up for a free trial of BI Intelligence today. FACEBOOK GOES AFTER LINKEDIN: In a recent announcement outlining changes to its Ads API program, Facebook said it would be improving its ad targeting methods. Much of the press following the announcement focused on how Facebook was making it easier for advertisers to target users based on behaviors and interests. However, one aspect that was largely overlooked is that beginning in ... Read More

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