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JUL 15, 2013 - Wall Street Journal

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Netflix Should Read Amazon's Script

It turns out that 2013 has been lucky for Netflix. The stock has surged 178% so far, the best performance in the Standard & Poor's 500-stock index. But to keep the odds in its favor, the video-streaming and DVD-rental company will need to be more like an Amazon.com than an HBO. Miriam Gottfried reports. Photo: Getty Images.

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