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FEB 08, 2013 - Time

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In the Fast Food World, Is Fish the New Chicken?

McDonald's and Carl’s Jr. are among the big fast food chains casting out new fish items as a way to reel in customers—especially during Lent, when many diners cut back on meat. In recent months, fast food establishments have demonstrated a taste for chicken. Poultry has reached a new level of popularity among fast food restaurants and diners alike because it’s a cheaper and healthier alternative to beef (or at least it’s perceived to be so). Chicken is also easily prepared in bite-size portions (nuggets, dippers, McBites, etc.), making it a perfect fit for the rising ... Read More

Tags: In the Fast Food World, Is Fish the New Chicken?,  Cod Latest News